I developed a leadership-facing video and supporting PDF to give HomeGoods & Homesense Loss Prevention executives a clear picture of the team's initiatives surrounding the Collection event. I wrote the creative brief, presented and refined the approach with key stakeholders, and worked with subject matter experts to craft the narrative. I then wrote the script, edited the final piece, and designed the PDF to provide additional context and detail.

My role spanned creative strategy, stakeholder alignment, content development, video editing, and graphic design, shaping both the message and how it was delivered to leadership.